KBEN & HOL

KBEN & HOL

Overview

A new type of home luxury has been born in Hong Kong. With a colourful heritage that fuels their design process, husband and wife team Dave & Helene, has set out to create luxurious, artistic cushions and textiles that is paired with traditional Cambodian techniques and a contemporary design.

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Strategy

Customised Media Strategy - After extensive market research and thorough competitor analysis, Voltage adopted a strategic approach to target high-end lifestyle and home décor media publications for this premium brand.
Results
We secured high quality features from top-tier media outlets including Tatler and Lifestyle Asia • A total PR value of over $4.5 million was achieved at the end of the retainer

Strategy

Customised Media Strategy - After extensive market research and thorough competitor analysis, Voltage adopted a strategic approach to target high-end lifestyle and home décor media publications for this premium brand.